LA for all

A dream project for my beloved hometown of Los Angeles! A city wide PSA campaign that addresses a call to action against hate crimes throughout the city.

“LA for All is a creative-led campaign to stand against hate and encourage our city to speak up and speak out against hate crimes and hate incidents. The campaign meets at the intersection of art, advocacy, and community - and stands up for an inclusive LA. You will see this campaign on LA City parks, libraries, street banners, bus shelters, LA Metro bus & rail, our airports - and much more.”

The main slogan “LA is for EVERYONE” was translated into 15+ languages

Street Banners

Banc of California stadium

Los Angeles Convention Center

LAX billboard

Screen Printed T-shirts

© All Rights Reserved. Masaki Koike at Phyx Design